Staging a vacant house
February 28, 2008by Sveta Melchuk

Home staging is an important marketing technique for selling homes, whether they are furnished or vacant.
Important points to remember about vacant properties are:
- People buy «Homes» and not «Houses»: it’s therefore essential to give them the feeling of a «Home» and you certainly won’t be able to achieve that with an empty space!
- A vast majority of people (over 90%) can’t imagine what a house could look like with furniture in it and they have nothing to compare their own furnishings to in an empty space. Did you know that a room actually looks smaller empty than properly furnished?
- With nothing to focus on except the bare space, the negatives will become more apparent to prospective buyers.
- A vacant house gives an impression of a desperate situation and you can expect to get lower offers than otherwise.
So, to sell your property fast and for most money, what do you need to do?
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